BlueMarket lite

BlueMarket lite is a mobile marketing media channel developed by RIA Software Co that offers enterprises the tool to engage with their specific target audiences via one-to-one interactive communication. Available in its latest version 1.5.3545.32651, this software excels in the Communication category, specifically under Instant messaging.

Ideal for marketing teams, BlueMarket lite supports any device equipped with Bluetooth, making it compatible with a wide range of gadgets, from PDAs to PCs. Users can discover all devices in range, receive files from these devices, and send files to them as well. The app even incorporates an automatic server feature that autonomously discovers devices, and handles the sending and receiving of files. The server settings are adjustable too, offering options like timed device discovery and varied file sending types (one, multiple, or random).

Of course, BlueMarket lite does have its limitations. It currently only supports Bluetooth dongles with Microsoft drivers. However, those working within the Windows Vista, 7, 8, 10, and 11 ecosystem will find this application more than satisfactory.

In terms of accessibility and file management, BlueMarket lite makes the process quite seamless. Its central file—BlueMarket lite.exe—is easy to install and set up. Offered as shareware, users have the opportunity to thoroughly evaluate the program before committing to a purchase.

Additionally, previous releases like versions 1.5, and 1.4 show a progression in the software's capability, ensuring users of continuous improvements and support. Users looking for a robust and efficient instant messaging and marketing tool would do well to download BlueMarket lite.

Pros:

• Free to try as shareware
• Efficient Bluetooth capabilities
• Automatic server and adjustable server settings
• Comprehensive support for multiple Windows OS versions

Cons:

• Limited to Microsoft driver-supported Bluetooth dongles
• Can be overwhelming for beginners due to its myriad of features

Overall, BlueMarket lite is an essential tool for companies striving to leverage instant messaging for marketing.

You may want to check out more software, such as Da-Lite Screen Designer or Machete Lite, which might be similar to BlueMarket lite.